98b Constitution Street, Leith, Edinburgh, EH6 6AW

Smart business growth with innovation and high ROI.

Niche markets, new markets, data
informed growth strategy.


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About Joanna

Joanna Goddard Consulting, award winning support for business growth & crime prevention, based in the UK.

Joanna Goddard provides award-winning support for business growth and crime prevention.  A management consultant specialising in data informed commercial growth, she is known for delivering rapid results in tech, cyber, professional services, and stand up comics; an unusual combination reflecting her ability in creative commercial strategy. Part of a specialist team of consultants to law enforcement and Government to establish and develop the UK’s Cyber Resilience Centre network, she is trusted at the highest level, and regularly collaborates with her network of world class business and technical security personnel for the high profile and high net worth.

In 2019 Joanna became specialist Consultant at Business Resilience International Management where she partners, part time, to deliver her services to law enforcement to establish and develop the UK Cyber Resilience Centre network, supported by the Home Office.

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Joanna's Credentials

    • Awarded City of London Police Commendation, services to UK Law Enforcement 2024
    • Awarded Most Innovative UK-Wide Business Consultancy 2022
    • Awarded Best UK-Wide Business Consultancy of the Year 2020 (Scotland) & 2021
    • Certified by University of Cambridge’s Judge business School in Business Analytics
    • Trained in ISO20700 by ICMCI, The International Council of Management Consulting Institutes
    • Fellow, Chartered Management Institute (FCMI)

Joanna can help with:

  • Data informed growth strategy.
  • Commercial growth gap analysis or interim support with measured ROI.
  • Stakeholder engagement and strategic partnerships.
  • Board level education, measuring Business Development and Marketing ROI.
  • Cleaning, repositioning and navigating high profile personal online profiles during periods of risk, threat, business or family change, or pre and post individual exits.

Joanna Goddard, commercial growth strategist, is a highly respected business consultant based in the UK

Using structured processes, deep data analysis and measuring systems to improve and monitor ROI in future, she is well know for finding clients a new profitable niche or, as a consequence, find where they are missing a trick, notably in a digital age. She leaves a legacy within an organisation, when clients adopt their recommended strategy, of continued growth.

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City of London Police Commendation for Joanna Goddard

A unique and memorable day… Recognition for your work is so valuable and motivating, but recognition from public service for supporting them in keeping the nation safer, is a truly humbling experience. I was honoured to join fellow Partner in my work at BRIM, Alan Greig, to receive a commendation from City of London Police … Continued

7 Tips To Managing Quiet Quitting

Michael says ‘In my research and working with companies big and small around the world, I have found there are 7 rules for success, 7 keys to managing “quiet quitting” and transform that into, let’s call it: “noisy participation”!

Remote working needs smart BD

90 day plans aren’t just for new jobs. Have you ever thought about that? People so often focus on a 90 day plans at that start of a new job then slip into monthly reporting and quarterly performance reviews for ever more. Some of the most commercially successful companies empower their Team Leaders to run … Continued


Award winning, advisor to Channel 4 and as featured in We Are Tech Women, Joanna Goddard shares her business growth expertise across a variety of sectors.

“Joanna’s unique insight into business allows her to provide really clear and intelligent advice to steer Board conversations , strategy setting, PR planning and customer journey outlines. If you can’t see the ‘wood for the trees’ see Joanna and all will become clear! Apart from being super incisive she is incredibly personable too.”

- Rebecca Chapman,
Superindendant & CEO North East Business Resilience Centre

“I have worked with Joanna in a number of roles, most recently in my role as Chair of Converge Challenge. Joanna has great business development skills and is one of the best creative and lateral thinkers I have worked with. In addition, Joanna has great stakeholder and communication talent and is an absolute pleasure to work with.”

- Paul Atkinson,
Founder Par Equity & Taranata Group; NED